The Importance Of Uptime to The Web Hosting Server

A working website and a web hosting service work hand in hand to deliver to you, websites that you can visit online. Whether you’re running a simple personal website, blog, or even a professional e-commerce website, you will need to have a reliable top host in order for you to achieve your dreams.

Although having 100% website uptime is a myth, you still need to have at least 99.99% uptime. Roughly translated, that is equivalent to a total of 4 minutes’ downtime a month.

Why is having a good hosting server uptime is important? Well, just think about this. If your website is inaccessible for a certain period of time, you could potentially lose plenty of people. That is compounded by the notion that if you are already running a very successful website, you’re going to lose a lot of prospects for every minute that your website is down.

A perfect example of this would be Facebook’s downtime two months ago. When the service went down, a lot of people who are using the social media platform went bonkers because their favorite website is down.
Although the company is using its own dedicated server, this is basically what happens to any other website out there.

Again, 100% service uptime is just a myth because servers go down either abruptly or on a set period. What you can do, however, is get a web hosting provider that promises 99% uptime. How will you be able to achieve this? Here are some tips:

  • Ask if your web hosting service notifies you for any potential server downtime. Most reputable hosting companies do this beforehand so that you can do some measures to inform your clientele about the downtime.
  • If the server maintenance is planned, ask then the expected time that it will go back so that you can inform your users.
  • If the server went down abruptly, a good web hosting company has a good support service that provides you with key information so that you can rest easy while they’re fixing what is causing the problem.
  • Server downtime can be sudden, but if you experience a lot of server downtimes in a given month, it may be time for you to shift to another service.

Typically, you want to get a hosting company that has a reliable track record. I encourage that you get one that has more than 10 years’ company service record because they already know what satisfies customers. Add to that the fact that they are still in service, that means that they have become a household name in terms of reliability.

Ask if there is any compensation for the downtime. Remember, every minute that your website goes down is a huge potential for loss when it comes to your profits. Ask them if they provide a compensation package such as a decrease in your upcoming bill or some rebates.

If you get consistent server downs, do not be afraid to look for other hosting providers out there.